StrikeTru is an expert commerce and data service provider. From content to creative to tools, we offer a suite of services to help brands and retailers modernize commerce environments. We bring together commerce and data tools expertise, high-touch
implementations, proprietary accelerators, and comprehensive product data services to fast-track superior digital experiences.
We provide clients a holistic and integrated delivery team that applies best practices in digital experience
design, data architecture, system design and implementation, integrations, migrations, and automations. We combine domain, platform, and industry know-how with a robust delivery methodology to ensure successful projects.
A typical
day at StrikeTru is about, ‘Let’s solve this together’ with brainstorming and collaboration through the day, although bursts of laughter are not uncommon as well.
Our motto: work hard, play hard, work hard again.
Whether
it was authentically getting behind a combined passion for commerce & technology a decade ago or spearheading an early-stage startup to success, the founders of StrikeTru are poised for growth.


Projects
Years
Partners
COMPANY MILESTONES


LEADERSHIP











Vik Gundoju, Founder & CEO
Vik is a seasoned entrepreneur with over two decades of experience in technology and commerce. Throughout his career, he has contributed to the success of many Fortune 1000 and SMB eCommerce companies, including Bed Bath & Beyond, Schneider Electric, SHOP.COM, ScanSource, Saint Gobain, Nordstrom, Citigroup, and Teva Pharmaceuticals. With a strong foundation in enterprise information management, Vik was ahead of the curve in deploying impactful solutions long before the rise of digital and customer experience-driven commerce. Known for delivering high-innovation, tech-driven solutions on tight timelines, he continues to work on a wide range of projects, each with its unique challenges and goals. Outside of work, Vik enjoys quality time with his family, exploring new places, and unwinding with a good western film.











Sri Reddy, Director, Operations
Sri brings over 20 years of experience in Management and Operations, with a proven track record across multiple industries, including automobiles, manufacturing, wholesale, and ecommerce. As the India Operations Director, Sri plays a pivotal role in overseeing the company’s operational strategy within India, ensuring seamless execution and alignment with global business objectives. With a deep understanding of market dynamics, Sri is responsible for setting and driving strategic goals that optimize operational efficiency and enhance customer satisfaction.











Sudhir Medi, VP, Product Development & Customer Relations
Sudhir as Vice President of Product Development, Sudhir leads the design and execution of innovative software solutions that drive customer success and business growth. With over 20+ years of expertise in enterprise software development, he consistently delivers high-quality, user-focused products. A thought leader in service-oriented architecture, Sudhir specializes in hands-on implementation across various technologies, including cloud platforms, API management, and event-driven architectures, ensuring scalability, efficiency, and real-time performance. Outside of work, Sudhir enjoys spending time with family and playing video games.











Chandran D’Souza, Director, Integrations
Chandran oversees the seamless execution of data, digital asset, and commerce system integrations, as well as migration projects. With over 15 years of experience connecting enterprise systems, he has successfully led the delivery of complex, high-impact solutions that streamline operations and enhance system interoperability. His expertise spans various data & commerce tools, ensuring that complex data integrations and migrations are implemented efficiently and with minimal disruption.











Deb Basak, Delivery Manager
Deb is a seasoned Delivery Manager with over 20 years of experience in project delivery and quality assurance across retail, telecom, & shipping industries. He has successfully delivered a variety of data and commerce projects at StrikeTru. Prior to joining StrikeTru, he had a proven track record at IBM and the American Bureau of Shipping, with expertise in software implementations, project management, risk mitigation, and team leadership. Outside of work, he enjoys watching cricket and is a passionate Formula 1 fan, particularly supporting Fernando Alonso.











Sareen Gogi, APAC MD
Sareen is a global leader in data, analytics, and technology transformation, with over two decades of experience driving innovation and delivering impact. He is an expert in delivering AI and data solutions to clients across Australia, India, and the US, and a leader focused on building high-performing teams, scaling operations, and crafting strategies to deliver business outcomes. As MD for APAC region, Sareen is spearheading StrikeTru’s expansion into Australia, building strong relationships with clients and partners to drive revenue and growth, and ensuring the success of our customers in the APAC region. Previously, Sareen was an Executive and Head of Global Service Delivery for Quantium. Outside of work, he loves travelling, exploring cultures, and writing.











Samad Salman, Sales & Operations Manager
With over 10 years of experience, Samad is an accomplished Sales and Operations Manager at StrikeTru. He excels in driving sales strategies, optimizing operational processes, and fostering strong customer relationships. Samad plays a key role in executing sales tactics, overseeing digital marketing, and integrating those efforts to ensure seamless coordination between sales and operations teams. Outside of work, Samad enjoys late-night brainstorming sessions, watching sitcoms (especially The Big Bang Theory), Marvel movies, and taking solo adventure trips.











Lekha C, Implementation Manager
As Implementation Manager, Lekha brings extensive expertise in Product Information Management (PIM), Digital Asset Management (DAM), eCommerce, data migrations, and system integrations. She specializes in tools such as Akeneo, BigCommerce, Shopify, Widen, Canto and MediaValet, with a strong focus on managing solution design, integrations, and data migrations. She successfully led numerous projects, including PIM and DAM implementations, large-scale data migrations, and data automation initiatives. Outside of work, she is a fan of the MCU and anime, enjoys learning new languages, and prefers warm weather over the cold.











Muneer Saif, Implementation Manager
Muneer has significant hands-on experience deploying Akeneo PIM, DAM, and eCommerce projects. His expertise spans popular commerce tools including Akeneo, BigCommerce, Shopify, Magento MediaValet, Widen, and Canto. In his role as Implementation Manager, he does system setups, oversees data integrations, migrations, and automation builds. He enjoys collaborative, solution-driven environments like StrikeTru where innovation and fun go hand in hand. Outside of work, he is an avid cricket fan, enjoys exploring new tech gadgets, and loves spending time with animals and tending to plants.











Samuel Annepogu, QA Manager
As QA Manager, Samuel brings a wealth of experience in ensuring delivery of high-quality software solutions through effective testing strategies and team leadership. With significant hands-on experience in testing, Samuel has successfully contributed to delivering robust and scalable software solutions. His focus is on optimizing QA processes, ensuring thorough test coverage, and maintaining high standards of quality throughout the solution build and software development lifecycle. He works closely with implementation managers, product developers, product managers, and stakeholders to drive continuous improvement.