Auto Parts Ecommerce Replatforming: Magento, Sana & Legacy Migrations
Auto parts ecommerce replatforming moves your store to a new platform, usually BigCommerce, Shopify or Miva, without losing what took years to build: fitment data, search rankings, customer accounts and pricing. StrikeTru plans and runs parts-store migrations in phases, so trade buyers keep ordering and organic traffic stays intact.
| Asset | How we protect it |
|---|---|
| Fitment data | Move fitment into a PIM or structured source first; validate before… |
| URLs and rankings | Full URL inventory, 1:1 redirect map, metadata migration, post-launch… |
| Customer accounts and pricing | Migrate companies, users, addresses and price-list assignments; test… |
| Order history | Migrate order history for reorder and service |
| Integrations | Rebuild and test ERP, search and feed integrations before go-live |
Signs it's time to replatform
Upkeep outweighs progress
Hosting, upgrades, security patches and extension conflicts take more budget than new features do (common on self-hosted Magento/Adobe Commerce).
The storefront is tied to the ERP
Every storefront change waits for an ERP release (common with ERP-bound storefronts such as Sana).
Fitment lives in the platform
Fitment data is trapped in plugins or descriptions, so it can't feed marketplaces, Google or AI channels.
B2B is bolted on
Quotes, price lists and company accounts depend on custom code nobody wants to touch.
Talent risk
Only one developer or agency understands the build.
What must survive the move
| Asset | Risk if mishandled | How we protect it |
|---|---|---|
| Fitment data | Wrong-fit parts or empty YMM results | Move fitment into a PIM or structured source first; validate before cutover |
| URLs and rankings | Lost organic traffic | Full URL inventory, 1:1 redirect map, metadata migration, post-launch crawl |
| Customer accounts and pricing | Trade buyers locked out or seeing wrong prices | Migrate companies, users, addresses and price-list assignments; test with pilot accounts |
| Order history | Buyers can't reorder | Migrate order history for reorder and service |
| Integrations | Orders stop flowing to the ERP | Rebuild and test ERP, search and feed integrations before go-live |
| Feeds and marketplaces | Listings disappear | Re-point Merchant Center and marketplace feeds; verify approvals |
How we run a parts-store migration
- Inventory: catalog, fitment, URLs, integrations, apps, customer data and custom features.
- Decide what to keep: retire custom features the new platform does natively.
- Data first: clean and move product and fitment data into the PIM, so the new store launches with better data than the old one.
- Build and integrate: storefront, B2B features, ERP, search and feeds.
- Rehearse: full migration dry-runs and redirect testing.
- Cut over in phases: for B2B, start with a pilot group of accounts.
- Watch closely: crawl errors, rankings, search failures and order flow for 30–60 days.
Common migration paths
Magento/Adobe Commerce → BigCommerce
For distributors that want native B2B on SaaS.
BigCommerce for auto parts →Sana or ERP-bound storefront → Miva or BigCommerce
To decouple commerce from ERP releases.
Miva for auto parts →BigCommerce V2 → V3 or Multi-Storefront
Case study: from Sana to Miva
A U.S. truck and classic parts supplier selling to distributors, retailers and consumers ran on a Sana storefront tied directly to Microsoft Dynamics NAV, and updated Shopify and Amazon by hand. We made Akeneo PIM the product data hub, helped launched Miva as the primary commerce engine, configured 300+ catalog behavior rules and decoupled commerce from the ERP. Read the case study →
Auto Parts Ecommerce Replatforming & Migration FAQs
Short answers to what buyers ask most. Each links to a deeper page where one exists.
How do you migrate an auto parts store without losing SEO?
Build a complete inventory of current URLs, map every one to its new URL with 301 redirects, migrate titles, descriptions and content, keep fitment pages crawlable, and monitor crawl errors and rankings closely for 30–60 days after launch.
How do you migrate fitment data to a new platform?
Move fitment into a PIM or structured source first, validate it, then sync it to the new platform. That way fitment is no longer locked into one platform's plugins.
Should we move from Magento to BigCommerce or Shopify?
Distributors with deep B2B needs usually prefer BigCommerce with B2B Edition. D2C retailers and brands usually prefer Shopify. See the platform buyer's guide.
How long does an auto parts replatform take?
It depends on catalog size, fitment complexity, B2B features and integrations. It typically ranges from 4 to 6 months A phased cutover with a pilot group reduces risk.
Will our B2B customers have to re-register?
No, if accounts are migrated properly. Company accounts, users, addresses and price-list assignments move with the migration; buyers may only need to reset passwords, depending on the platforms.
Request a Replatforming Readiness Review
We'll inventory your current store, data and integrations, and give you a migration plan with risks, sequence and a target platform recommendation.