Successful multichannel commerce demands automated and near real-time access to and distribution of digital assets tightly layered with product metadata. Delivering brand & product content that is seamless across every touchpoint is vital to creating deeply engaging customer experiences.

When implemented properly, the benefits of combining these two solutions represents enormous potential for an online business. Jump in on the conversation as we exchange views on a best-practice based approach crystallized from several implementation projects, that will make for a smoother, more scalable integration.

Acquaint yourselves with StrikeTru’s founders & subject matter experts on our first ever practitioner-led Zoom open house, as they deliberate over integrating PIM and DAM, how clients can break out of digital sameness and get in front of the competition.

What we’ll talk about:

• How are ecommerce product data and digitals assets typically managed today?
• What are some challenges associated with current product data and asset management approaches?
• Why do store owners need PIM and DAM? Why should you integrate them?
• What are some best practices in integrating PIM and DAM systems?